CPS – what it is and how it works?

However, we As it happens with abbreviations – especially , short onessuchtheir extension may be different.are interested in this concerning online marketing, and this is an key concept from the point of show of advertisersbothand publishers. So what does CPS mean, what is worth knowing about it and how much can we actually earn on it?

CPS – is what it?

CPS (Cost Per Sale)In this connection, the advertiser is sure that he sale only for the actual pays. it is by far the most popular settlement model, which can be found in many affiliate networks and programs. Currently most of the offered services and products are accounted for in this model. The commission is charged for each sale of the product or service if the customer does not return the article or utility within a specified period of time.

Where to locate the CPS model

Actually, Ittomay not be the easiest way The CPS model can be found mainly in affiliate networks and partnership programs. Earning in them consists in promoting specific products or services in exchange for a commission.make money on the cyberspace, but it is certainly one of the, most profitable so it is worth taking a from another perspective look at.

CPS rates

Of course commissions can vary, and the differences between the lowest and the highest can be really big. But without adoubt CPS is the best model of settlement when it comes to earning. As you may know, In case of many offers we can even count on several thousand PLN for one clientIt’s worth noting that , but of course everything in modern times depends on the promoted offer. In the CPS model we can count on one of the leading rates when promoting for instance a mortgage loan. Usually it is about 1% commission on such a loan, so in the case of larger amounts it makes quite a nice sum.

Indeed, How much can we from another perspective CPS on earn

There is no clear reply to this query because earnings in the CPS model depend on the selected offer and the number of potential customers. However, we can easilyproductscalculate and estimate it if we know the rate and the potential number of sold services or .

The commission in this case is as high as 0.8% of loanthepaid out on the basis of a correctly filled out application. As an instance let’smortgagetake Millennium Bank , as a matter of fact which we can uncover in Bankier Affiliate System.

Let’s assume that we are able to find 3 in a month, andclientseach of them takes a loan for the amount of 300 thousand. As you may know, In this way we can easily calculate that our commission from one customer will be as much as 2400 PLN (0.8% x 300 000). Actually, With three such credits in a month we have as much as 7200 PLN of . earnings, and this would be a really decent outcomeadditional Such commissions certainly stimulate the imagination – acquire that we can especially many more such customers, although of course it is not that simple. However, it is also worth noting that the earning possibilities do not end with , offeroneso by promoting more products the profits can certainly be even greater.

Other models of payments

Of course in modern times in online marketing we can discover other models of settlement – not only CPS. The ones that are also worth knowing are:

• CPA (Cost Per Action) – we receive a commission for specific user actions e.g. filling out a form, downloading a file, making a sale etc.
• CPL (Cost Per Lead) – we receive a commission for each customer who leaves their contact information e.g. e-mail address or phone number,
• CPC (Cost Per Click)– we receive remuneration for each click on a selected advertising creative,
• CPO (Cost Per Order) – we receive a fixed amount for each sale. This model is almost the same as CPS with the difference that the amount is usually fixed and not a percentage (regardless of the transaction value). Currently, this model is very rarely used.

Combined models

It’s worth noting that In web marketing you will also discover combined settlement models, thanks to which you can increase your potential earnings, or guarantee yourself at least a part of the commission if you don’t manage to finally the goods or platform ofofferyour choice. To the popular combined models we can include:

• CPS + CPA,
• CPL + CPS,

In the case of the first model, ..ei CPS + CPA, we can receive a specific commission for selling a selected platform and an additional one for performing a.specific action It’s worth noting that As an example we can employ one of the campaigns that can be found in the LeadStar affiliate network, namely 360 account in Bank MilleniumFirst we receive remuneration (CPS) for opening an login in a bank on the basis of a correctly filled application and then for the customer’s income on as a matter of fact this account in the amount of 1000 PLN (CPA). .

In the case of another model, i.e. CPL + CPS, we can receive a commission for just providing message information and an additional commission for the final sale, if as a matter of fact it occurs. As an sample let’s utilize another campaign that can be found in the same affiliate network, more precisely Euro-TaxAnother payment (CPS) will go to our login, if the customer decides to sign the contract. In fact, We receive the first remuneration (CPL) if the potentialwithcustomer leaves the connect facts which enable the contact the Call Center. , or tax refund from working abroad.

Summary

In fact, CPS is a very profitable and undoubtedly the most popular payment model in affiliate marketing. It is characterized by very good rates, so we can thanks really good income generate to it. Of course not every product or platform is easy to locate a client for, but it is worth to bet on this model. It is also a very beneficial answer for advertisers, as they only pay commission on products and services actually sold. In other models it is not so obvious, because left applications do not always translate into a final transaction.

As more than ever you mayofknow, Maybe you prefer other models payment? What do CPS think about you? Distributeopinionyour in the comments.